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What you'll receive
In 2016, Cecilie and Shannon got 36 products into Christmas Gift Guides for our clients at LFA. This year we're giving you the contacts, deadlines and know how to do the same.
Christmas Guides are the number one place where people look for gift ideas, and being featured has the potential to generate sales and a buzz about your brand.
Our Christmas Gift Guide subscription includes:
- Long-lead, short-lead and online Christmas gift guide details from July until Dec 2017
- Publication gift guide contact name, email, role
- Deadline of each Gift Guide
- Themes and categories for each gift guide (if applicable)
- Real-time updates
- Guide on how to approach gift guide editors
As with all press, coverage cannot be guaranteed but contacting the right people will give you the best chance possible to be featured in Christmas Gift Guides
Please note: Long-lead gift guides will close in July / Aug so the earlier you subscribe the better chance you have.
Is the Gift Guide right
for your brand?
Firstly are you a product-based business? Yes! Great! Not sure if your product is right for Christmas Gift Guides, email us here.
Gift Guides are looking for products including:
- Kitchen & cooking Item/ textiles
- Beauty, make up & skincare
- Pet accessories
- Kids & Babies tops and clothes
- Tech & tech accessories
- Quirky Lifestyle products
- Clothing, underwear. PJs, knits
- Bags, purses, jewellery etc
- Candles & scents
- Notebooks, diaries & Stationary
- Homeware accessories
- Sports clothing & accessories
- Food & Drink
We expect there will be around 100 Christmas Gift Guides in mainstream media this year. The publications include:
- Home publications (At Home, Good Homes, Good House Keeping etc)
- All national Country titles (Country & Townhouse, Country life, Country Living etc)
- All long-lead & short-lead fashion titles (Elle, Red Marie Claire, GQ and many more)
- All Saturday and Sunday national newspaper supplements
- Newspaper gift guides
- All mainstream online gift guides (Marie Claire, Guardian etc)
- All free tube magazine and newspaper paper gift guides (Stylist, ES Magazine, Evening Standard)
- Food Magazines (BBC Good Food, Jamie Oliver Magazine etc)
- A few regional titles.
ACCESS & PRICING
You will have access to the Christmas Gift Guide until December 31st 2017.
Pay Upfront: £294 (£49 per month)
Payment plan: £354 (£59 x 6 payments)