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About Time: You learnt the secrets of PR pitching

It’s About Time we were honest: journos need PRs as much as they need us – we rely on them for stories, information and lovely high-res images.

If you’re looking for an evening full of corporate jargon and management speak, you’re in the wrong place. But if you want a simple, clear, informative chat about what (and what not) to do from some of the journalism industry’s brightest young writers then we want to meet you. Because we love PRs. The word WeTransfer makes us happy. And PRs need, no, deserve, to get the most out of journos.

This talk will be a whirwind tour on how to court, seduce and pitch to a journalist successfully, with tips and tricks for what we do and don’t like, what works and doesn’t, and how to get a great, long-term relationship going with a journalist.

The talk with cover; how to send a good introductory emails to journalists, the do's and dont's of writing a press release, how to build rapport and relationships, how to pitch small + stories and nibs, how to handle negative press and experiences, how to get your ideas into print and how to use social media with digital journalists.

Tickets are available here.

Earlier Event: May 23
Where to start: Your PR journey
Later Event: June 12
PR Dispatch: Behind the scenes