How businesses are responding to COVID-19

Bed with colourful cushions on top

Credit: doodlemoo.com

With the current disruptions, adapting, pivoting and thinking outside the box is the best and only strategy and option for most brands. Here we take a look at what a few businesses are doing to tailor their services and offering in response to COVID-19.

Frame

Dancers in a dance studio

Credit: moveyourframe.com

The London-based fitness studio keeps moving through FRAME ONLINE, enabling people to work out in their living room and getting those much-needed endorphins flowing. They have also relaunched their Frame shop so that their customers can get their hands on their equipment.

Doodlemoo

Various prints mounted on a wall above a bed

Credit: doodlemoo.com

Colourful brand Doodlemoo has activated a Free Printables section on their website so that you can download cute activities to keep the kids entertained while adding some joy to your home.

Five Dot Botanics

Credit: @fivedotbotanics

Skincare brand Five Dot Botanics turned to their audience posting a community hand sanitiser poll and asking for ideas and suggestions for a potential hand sanitiser product to add to their range. Based on the feedback and response the brand is now working hard to see if they can get the lab and manufacturer to make this happen and will keep their customers posted.

Pure

A selection of food and drink

Credit: @purefooduk

Delivered straight to your door, Pure has created a Working From Home Range consisting of tasty meal boxes to last the whole day or two, with no cooking involved.

 

The Delicate Rebellion

Various lifestyle items

Credit: thedelicaterebellion.com

To help spread love, good reads, gallery walls and inspiration during this time, Hannah at Delicate Rebellion has put together a Pay What You Want package for you to send to your self-isolating friends or to yourself.

Diogenes The Dog

Wall mounted wine racks

Credit: @diogenes_thedog

The neighbourhood wine bar in Elephant & Castle is offering a home delivery sommelier service in addition to on-hand virtual expertise and tips. Let the team know what you’re cooking and they will send a bottle to perfectly complement your food.

Levelsix

Woman doing yoga

Credit: @levelsixpeckham @carlaturner_leoga

Peckham-based LEVELSIX Studios are live streaming their yoga, meditation and pilates classes for only £5 so that you can create a feeling of zen in your own home.

Heather Orr

A selection of sewing threads and wools

Credit: www.heatherorr.co.uk

Sharing her craft expertise, Heather Orr has created a brand new soon to launch online Macrame Masterclass so you can learn a new skill at your own pace. An optional materials kit will also be sent to your home.

Bread Ahead Bakery

Credit: www.breadahead.com

Bread Ahead is offering free online tutorials every day at 2pm sharing their favourite baking lessons with you ranging from bagels to doughnuts. The tutorials also remain on the Bread Ahead’s Instagram Stories for a full 24 hours after they’re broadcast. Happy baking!


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