The headlines won’t know what hit them

With insights and strategy, your brand can go toe-to-toe with any PR agency. ‘Prepare for Press’ is a course designed to bring your eCommerce brand up to speed, so you can start pitching for your own coverage in as little as 30 days.

PR Dispatch member coverage

Is your lack of preparation costing you growth?

We’ve repeatedly seen brands pitch to the press (or pay an agency to do so on their behalf) before they were ready, resulting in wasted time, money, and energy.

Whether you’re new to the market or an established brand ready to take control of your awareness, 'Prepare for Press' is your gateway to the world of PR.

  • Nail the foundations

  • Learn what it takes to secure coverage

  • Take action on your 2024 PR goals

"I went from being completely clueless about PR to fully prepared in 2 weeks. The support from the team is beyond expectations. This is the best money for top and middle of the funnel I have spent so far for my startup business.”

Dario, FOUNDER, Positive by Ownership

What’s included

The best of our PR brains condensed into 6 self paced actionable steps. Sign up now and get immediate access to:

  • STEP 1

    Choosing your best imagery

    What you need, why you need them and what difference it makes.

  • STEP 2

    Understand how the press work

    Press knowledge is your PR power: the simple formula to follow.

  • STEP 3

    Establish your press-worthy angles

    Simple framework to help nail your product and profile angles.

  • STEP 4

    How to speak to the press

    Revealing PR's best-kept secrets, that agencies have been keeping for yours.

  • STEP 5

    Handling, tracking and maximising coverage

    How agencies save time and how you can do it better.

  • STEP 6

    Finding your publications

    Find your key publications and own your press relationships.

1. PR: How, when & why

Discover purposeful PR and how it aligns with your awareness strategy.

2. Expert chat support

Learn from a team of industry experts and an upskilling community of like-minded brands.

3. Live PR Q&A sessions

Two decades of PR agency experience have shown us you don't need one. Tune in to our live PR Q&A sessions to learn.

BONUS CONTENT

Give up the guesswork

With insights and strategy, your brand can go toe-to-toe with any PR agency. Get ready to take PR in-house by:

  • Learning what it takes to stand out from the competition

  • Planning and preparing in a matter of weeks

  • Being able to pitch to the press knowing you are set up to take your eCommerce brand as far as you’re ready to go, without an agency in sight

and the money and time you’ll save are the icing on the cake.

All it takes is insights, training and guidance.
Sign up today

Table
Prepare for Press
£195
+VAT /one-off
90 day access | Self-paced course & support.
Give up the PR guesswork

WE'RE HERE TO HELP

FAQs

The answers to some of our most frequently asked questions

  • You’ll have access for 90 days.

    If you upgrade to our Core PR Membership within 30 days, to access the press database, we’ll refund your course fee.

  • Absolutely. This course is designed to get you or your team up to speed so you can pitch for your own coverage.

    It will give you the know-how and training you need to take PR in-house. No fluff, just actionable Insights.


  • PR Dispatch currently isn't for service-based businesses. Our insights and contacts are tailored for product- based businesses - but keep an eye out as you never know what's to come in the future.

PR gets you Noticed. Makes people buy what you sell and fall in love with who you are.

The most powerful PR is done by the people closest to the product: that’s you


So whether you’re the in-house marketing team or founder, we’ll power you to become the eCommerce PR experts in as little as 30 days.