Journal
Regular advice on how to advocate for your product with all the passion and purpose it deserves.
Meet the member: Vicky and Charly from Plum & Ashby
We caught up with Vicky and Charly, from Plum & Ashby at Top Drawer London, to discuss their gorgeous home brand and the importance of PR.
Ins and Outs of Publications
Know the difference in lead times between long lead, short lead and online publications? We have written all you need to know about publications so you can stay on top of your PR game.
5 Ways Press Coverage Benefits Your Brand
PR is an effective tool for small businesses, even with the power of social media and the internet. We have put together 5 reasons why PR is still relevant and will benefit your brand.
Meet the member: Matus from Arum London
We caught up with Matus from Arum London to discuss how early coverage propelled the business and her goals for next year.
5 Ways To Attract Customers Online
Your business wouldn’t work without your customers, so we have compiled 5 tips to attract customers online.
Meet the member: Sian from The Wedgies
This week we caught up with the lovely Sian on Wedgie's biggest achievements to date and their exciting community projects in Sri Lanka. Read this way and meet the Wedgies!
What Are Regular Features?
Regular features are a key part of magazines and there’s a range of ideas to consider when pitching to the editors of these features. We’ve discussed why time of year, deadlines and research are vital before pitching.
The US Market Experts: Enterprise Nation
Have you dreamt of taking your brand across the pond but just didn't know where to begin? Don't know have any US contacts or know how the market works? Enterprise Nation are hosting a four-day, three-night trip to the Big Apple from 14th -18th July for just 25 fashion, beauty and accessories brands to teach you the American ways.
Meet the member: Meeta from Story 81
We caught up with Meeta from Story 81 to discuss what she wished she knew when starting a business and which magazine she would love her brand to be featured in.
5 Reasons Why You Should Do Your Own PR
We know all about doing your own PR and how successful it can be, so we’ve summed up our top 5 reasons why you should be doing your own PR and get just as good results instead of forking out for an agency.
Meet the member: Hayley from Born Nouli
We caught up with member Hayley from Born Nouli and discussed the history of her performance sports leggings brand and how she’s benefited from PR.
What Makes A Press Worthy Product?
It’s important to know what makes a press worthy product and what will catch the eyes of editors. Our PR experts are here to help you understand which of your products will be best for press.
PR Secrets: What PR Is(n't)
Often people don’t quite know what PR really is, so we’ve debunked some common myths about how PR works and how it can work for your brand.
PR Dispatch Meets: ASOS Marketplace
We caught up with Christina and Katie-Beth from ASOS Marketplace to learn more about how the site is helping over 1000 small businesses grow their customer base.
5 Top Tips For Writing A Press Release
We discuss the ins and outs of writing a press release, from changing your tone for different publications, having striking visuals and the format of the document.
ASOS Marketplace: The Round Up
Here at PR Dispatch we have been browsing ASOS Marketplace and compiled our favourite brands that we’re lusting after.
What You Need to Contact the Press
Contacting the press can be an intimidating process, but we’ve provided a list of exactly what you need before emailing those pitches.
5 Instagram Habits To Maximise Your Chances Of Press Coverage
Instagram is a powerful tool to grow your business and can also be utilised to enhance your chances of gaining press coverage? We’ve put together a list of how you can use Instagram to gain press coverage.
Why Triangl Smashed It.
Possibly the most iconic swimwear brand of this century, Triangl have effortlessly dominated the market with their instantly recognisable bold & bright neoprene designs. Their range has increased dramatically over the past year, with clashing prints & floral embroidery now coming into play, alongside their staple block colour designs.
The A-Z of PR Buzz Words
PR can be overwhelming, so to make things easier for you and your brand we have created an A-Z of key PR terms you need to know.